Global food texture demand is expected to grow at a steady rate on account of increasing developments in food processing industry. U.S.is expected to have high demand on account of extensive usage of packaged items and cola beverages. Food textures are agents that are used to change overall appeal of final products.
The objective is to modify the overall texture and provide better taste. These texturing agents are edible synthetic chemicals or purified natural products added in regulated quantities to enhance the overall appearance. Major ingredients used are cellulose derivatives, starch, gelatin and algae extracts.
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Textures observe wide applications in dairy products, ice creams, confectionaries, chocolates, jams, bakery items, sauces, dressings, soups and beverages. Consumer attention and attraction is expected to drive overall texturing agents demand in the future as increase in appearance triggers spontaneous purchase by the consumer.
Food textures add value to the core product. It is important that consumers perceive the texture and flavor along with its quality. Therefore, in order to boost consumer retention, manufacturers are increasing their interests in food texture industry.
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Consumers in developed markets are increasing their preferences for convenience or ready-to-eat products over fresh items which in turn is driving frozen food processing. Product textures helps in retaining the nutrients and also prevent micro organisms growth which results into extended shelf life.
In recent years, healthy diet coupled with its appearance is emerging as an important factor for manufacturers. For instance, if a low fat milk has a rich and creamy texture, consumers are likely to enjoy it more. Increasing consumer demand for low-fat products coupled with affordable prices are expected to boost fat replacers and antioxidants demand in the future.
Textures even helps in drawing attention of children and therefore has wide application in eatables consumed by them which include chocolates, jams, ice creams and confectionaries. Product demand among children is also expected to positively impact overall market growth. Textures are also used in beverages in order to deliver drinking sensation, viscosity and flavor.
Consumers tend to show allergic reaction to some of the products. Headache, ulcers, skin rashes, intestinal upsets are the common symptoms seen in consumers who are allergic to such agents. Therefore, such adverse health effects are expected to restrain overall industry demand.
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