Orlando, Florida – Flex Beauty Labs, a national branded and licensed product company, has announced that it has entered into a licensing agreement with The Toon Studios of Beverly Hills for distribution rights in USA and Canada. As part of the agreement, Flex Beauty Labs will develop and market a full line of children’s HBA products featuring princesses and cars characters based on original classic fairy tale books.
There is no denying the power of fairy tales and characters in making our lives enriching and positive. Flex Beauty Labs builds upon such characters to bring high quality products to convey the message of excellence and build long term consumer loyalty.
Flex Beauty Labs President George Mandras says, “This mutually beneficial licensing agreement will enhance our company’s product portfolio and offer retailers a chance to provide their customers a beautifully packaged made in North America product at an affordable price.”
For Toon Studios of Beverly Hills, the partnership with Flex Beauty Labs will further its mission to offer the most iconic and evergreen characters and brands in the world. The Toon Studio of Beverly Hills has built an enviable collection of original vintage art as well as modern versions of fairy tale characters. The Toon Studio’s collection is suited to super-charge and elevate consumer products from ordinary to those that glow with the charm and fantasy of the fairy tale narratives. The company controls one of the largest Fairy Tale children’s book collection and 78 RPM record album archives.
President and CEO of The Toon Studio of Beverly Hills, Billy Phillips, says, “Toon Studio is thrilled to be working with Flex on a line of bath and beauty products for kids. Their quality is second to none.”
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