• Stereotyped is a parody of the entertainment industry where Vicunia claims her Spaniard roots after being considered a walking Latina stereotype since her arrival to the US.
• This diverse female fights against the lack of diversity in many big productions and joins known campaigns like #OscarsSoWhite and #MeToo
7th June, 2018 – On June 2nd inside Warner Bros Studios in LA AT&T Shape Film Competition awarded Andrea Vicunia, and her film “Stereotyped”, with the Best Underrepresented Filmmaker Award and 10,000$ prize.
“Stereotyped” is Andrea’s most personal project with many autobiographical anecdotes. Stereotypes reign the entertainment industry and condition the roles you have access to. Other talent from Spain has suffered similar typecasting: Penelope Cruz as Latina Sex Symbol (“Bandidas”) and Antonio Banderas as a Latin lover (“El Zorro”, “El Mariachi” and “Desperado”). Vicunia decides to open the conversation on diversity with comedy, the only way it has proven successful: Women in Comedy have selected the pilot to be produced in Chicago during the summer.
Andrea writes, acts and directs the piece like other diverse women have done before her: Mindy Kaling, Rachel Bloom and Issa Rae. Female representation in decision-making positions in Hollywood is really low and these women are pioneers as series creators. Ava DuVernay, one of the first women of color to direct mainstream movies, gave Vicunia the Awards.
“Winning this award means that stories like mine are meant to be told; that TV and Cinema are ready to represent the reality and diversity of our society not just a segment. It’s so exciting, change is happening! This award represents opportunities and opens many possibilities! As an artist it’s hard to have tangible success or to know if I’m on the right track – it confirms it!”
Andrea Vicunia Vicunia hired diverse cast & crew to lead by example:
– 1st AD: Swiss Luca Nicora.
– Producer: Brazilian Hannah Chequer-Queiroz.
– Editor: Fellow Spaniard Javier Dampierre
– Composer: Fellow Spaniard Marcos Cruz
The short has been featured on Elizabeth Banks’ WHOHAHA website for funny women: https://whohaha.com/how-it-feels-to-get-stereotyped/
For more information and interviews with Andrea Vicunia: www.andreavicunia.com