Easy Sketch Pro Review – A video will get the attention of a prospective customer sooner than a sales letter, and keep it longer. The trick is to make the video of short duration, well under 3 minutes. If you can get your story told in about two minutes, all the better. For more information one can read the weebly.com – Easy Sketch Pro Review thread.
People are swayed more by several senses that become involved in a sales presentation. In a video you have audio and visual senses, and you also have the novelty of the video itself, with moving characters and real life scenarios which which the viewer can identify. More information may be seen on the Facebook.com – Easy Sketch Pro Review fanpage.
A sales letter can be informative, but you are only involving one sense, and that is visual. A sales letter can be used as a follow-up factor to send after the person has watched the short video to whet the appetite.One may watch the YouTube.com – Easy Sketch Pro Review video for more insights
When a prospective customer watches a video on a subject, he or she is already somewhat interested in the topic, or they would not bother to take the time to watch. There is so much more that can be illustrated with a video, such as how a product looks, a demonstration can be made as to how it works, and the customer can get a real idea of how it might actually work and fit his or her situation.
If your product or service has more than one step, those steps can be illustrated in a very effective manner in a video, whereas in a sales letter the steps can be outlined, but there may still be much left to the imagination of the reader.
A video can also show testimonials of people who have used the product. There is nothing more powerful than seeing and hearing a testimony from someone who has actually used the product and is telling you about how it helped them in some way.