Global Display Packaging Market, By Type (Cellulose Fibers, Corrugated Pallets, Corrugated Paper Board Sheeting, Others, by end use (Retail and Pharmacy) and Region – Forecast 2017-2023.
Packaging industry witnessed technology adoption, at large, in terms of equipment, and packaging methods, and the demand for primary packaging is stagnant. MRFR analysts conclude that display packaging market will grow at a CAGR of 7.02% during the forecast period. The global display packaging market continues to grow due to the exciting trends such as the surge of personalized packaging, increasing awareness to sustainability issues, demographic and economic drivers. Prestigious luxury brands look for new packaging techniques and innovations to make their products stand out in extremely competitive shelf spaces. The packaging sales in the emerging markets are expected to continue to show strong growth, as both increased consumer consumption and demand for luxury goods, drive the need for sophisticated packaging. Display Packaging is mostly used to package highly expensive and sophisticated products. Packaging impacts the brand image of a company to a great extent. Display packaging also improves brand recall, to increase the revenue generated by the manufacturers and retailers. Display packaging market is expected to reach a CAGR of ~7.02% during the forecast period.
Packaging plays a significant role in the buying decision process as well as it adds high value. Besides making the products incredibly appealing, display packaging prevents contamination of products and protects premium items from damages. It reduces package pilferage and increases consumer engagement. The global display packaging market can be segmented on the basis of regions as Asia Pacific, Europe, North America, and the Middle East and Africa (MEA). Asia Pacific is expected to witness fast growth during the forecast period on account of growing consumer spending in Japan and China. In Middle East and Africa, moderate growth can be expected due to expansion in the area, by global luxury product manufacturers.
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Synopsis of Display Packaging Market
Packaging has a significant impact on the efficiency and effectiveness of retail supply chains, where improvements can be achieved through the adaptation and development of the concept of packaging logistics. Display packaging, also called luxury packaging, is used to pack products for increasing their aesthetic value by adding innovative packaging designs and packaging solutions. It combines the strengths and characteristics of secondary and promotional packaging to maximize the visibility and accessibility of a product in a retail environment. It is also known as the packaging provided to retailers by the manufacturers in a ready-to-sell form. In contrast to typical shelving, display packaging offers certain evident advantages, which make it useful, especially for a targeted marketing campaign, or for the launch of a new product.
The global market for display packaging, witnessed fast growth in last few years. The value share of display packaging in developed economies, such as North America, Europe and Australia is higher than other regions, and is expected to maintain its dominance over the forecast period. The Asia Pacific market is expected to witness maximum growth rate in the global display packaging market. Moreover, increase in consumer income has led to the growth in demand for good-quality packaged food. Also, the rise in population in many countries, has led to an increase in food & beverage consumption, which ultimately increases the demand of display packaging products. Mostly, consumers view premium packaging as the basic indication of a high-quality product. Thus, vendors use expensive technologies, colors, and packaging techniques to develop premium packages, which will boost the market growth.
The major player operating in the market of global display packaging are DS Smith Plc. (U.K.), International Paper (U.S.), Mondi Plc. (Austria), Smurfit Kappa Group Plc. (Dublin), Sonoco Products Company (U.S.), Deufol SE (Germany), C&B Display Packaging Inc. (Canada), Grant Austin Display Packaging (South Australia), Excel Displays & Packaging (U.S.), Glama Pak (Australia).
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- EXECUTIVE SUMMARY
- RESEARCH METHODOLOGY
- MARKET DYNAMICS
- GLOBAL MARKET SEGMENTATION
- REGIONAL MARKET ANALYSIS
- COMPETITIVE ANALYSIS
- LIST OF TABLES
- LIST OF FIGURES
The report for Global Display Packaging market of Market Research Future comprises of extensive primary research along with the detailed analysis of qualitative as well as quantitative aspects by various industry experts, key opinion leaders to gain the deeper insight of the market and industry performance. The report gives the clear picture of current market scenario which includes historical and projected market size in terms of value, technological advancement, macro economical and governing factors in the market. The report provides details information and strategies of the top key players in the industry. The report also gives a broad study of the different market segments and regions.
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