Digital Marketing Spending Market 2017 : Discovers the Opportunities,Trends,Risk,Simulation,Management to 2020

“Digital Marketing Spending Market 2017”
WiseGuyReports.Com Publish a New Market Research Report On -“Digital Marketing Spending Market 2017 : Discovers the Opportunities,Trends,Risk,Simulation,Management to 2020”.

                           

The analysts forecast the global digital marketing spending market to grow at a CAGR of 8.79% during the period 2016-2020.

Digital marketing is the most active and the fastest growing marketing technique. The growth can be attributed to global digitalization trend. Every minute, an estimated 650,000 search queries are raised on Google, more than 700 videos are hosted on YouTube, over 700,000 status updates and 500,000 comments are posted on Facebook, over 65,000 tweets are made worldwide, and approximately 180 million e-mails are sent. These figures emphasize the significance of digital media as a marketing tool.

 

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Covered in this report 
The report covers the present scenario and the growth prospects of the global digital marketing spending market for 2016-2020. To calculate the market size, Technavio analysts have considered expenditure on marketing in digital media.

The market is divided into the following segments based on geography: 
• Americas 
• APAC 
• EMEA

The report, Global Digital Marketing Spending Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors 
• AT&T 
• Comcast 
• General Motors 
• P&G 
• Verizon

Other prominent vendors 
• American Express 
• Fiat Chrysler 
• Ford 
• Johnson & Johnson 
• JPMorgan Chase 
• L’Oréal 
• Nissan 
• Pfizer 
• Toyota 
• Unilever 
• Volkswagen 
• Walt Disney

Market driver 
• Global digital transformation 
• For a full, detailed list, view our report

Market challenge 
• Prone to cyber crimes 
• For a full, detailed list, view our report

Market trend 
• Dominance of mobile devices 
• For a full, detailed list, view our report

Key questions answered in this report 
• What will the market size be in 2020 and what will the growth rate be? 
• What are the key market trends? 
• What is driving this market? 
• What are the challenges to market growth? 
• Who are the key vendors in this market space? 
• What are the market opportunities and threats faced by the key vendors? 
• What are the strengths and weaknesses of the key vendors?

 

Report Details @  https://www.wiseguyreports.com/reports/584417-global-digital-marketing-spending-market-2016-2020

 

Table Of Contents – Major Key Points

 

PART 01: Executive summary 
• Highlights 

PART 02: Scope of the report 
• Market overview 
• Base year 
• Vendor segmentation 
• Numerical figures 

PART 03: Market research methodology 
• Research methodology 
• Economic indicators 

PART 04: Introduction 
• Key market highlights 

PART 05: Market landscape 
• Market overview 
• Market size and forecast 
• Five forces analysis 

PART 06: Market segmentation by type 
• Global digital marketing spending market by type 
• Global digital marketing spending market by search ads 
• Global digital marketing spending market by display ads 
• Global digital marketing spending by social media 
• Global digital marketing spending by e-mail marketing 
• Market attractiveness of digital marketing spending by type 

PART 07: Market segmentation by device 
• Global digital marketing spending market by device 
• Global digital marketing spending market by desktop computers 
• Global digital marketing spending market by mobile devices 

PART 08: Geographical segmentation 
• Segmentation of global digital marketing spending market by geography 
• Digital marketing spending market in Americas 
• Digital marketing spending market in EMEA 
• Digital marketing spending market in APAC 
• Market attractiveness of digital marketing spending by geography 

PART 09: Key leading countries 
• Key leading countries of global digital marketing spending market 

PART 10: Market drivers 
• Global digital transformation 
• Increased credibility 
• Higher accessibility 
• Growing proliferation of digital marketing software 
• Growth in online video viewership 
• Growth in real-time bidding 
• Increased popularity of social media inventory 
• Increasing demand for real-time analytics 

PART 11: Impact of drivers 

PART 12: Market challenges 
• No short-term ROI 
• Prone to cyber crimes 
• Requirement of skilled workforce 
• Lack of efficient data management 
• Barriers to adopting digital marketing solutions among SMEs 
• Lack of proper coordinated marketing strategy 

PART 13: Impact of drivers and challenges 

PART 14: Market trends 
• Dominance of mobile devices 
• Advanced targeting options 
• Marketing automation 
• New payment methods 
• Growing demand for digital marketing solutions in developing countries 

Continue…….

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