The report titled “Global Sportswear Market with Focus on China: Trends & Opportunities (2015-2019)” analyzes the potential opportunities and significant trends in the global sportswear industry. The market size and forecast in terms of value has been provided for the period 2015 to 2019, considering 2014 as the base year. The report also provides the compounded annual growth rate (% CAGR) for the forecast period 2015 to 2019. Over the next five years, global sportswear market revenue by value and is forecasted to grow due to increased health awareness, recovering GDP and use of sportswear as fashion accessory.
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The sportswear market report provides detailed country analysis of China and North American market both in terms of value and volume. It also provides a detailed description of the US consumer behavior analysis on the basis of gender, age group, income group, ethnicity, education level and region.
The Sportswear market report provides detailed analysis of the global sportswear market sizing and future growth by segment for the period 2010-2014. The sportswear industry is divided into two broad segments namely Sports Apparel and Sports Footwear. Sports footwear segment is more likely to grow than sports apparel segment for the next 5 years. It also provides detailed market share analysis of the global sportswear market by segments.
Furthermore, sportswear industry profiles key market players such as Nike, Adidas Group and VF Corporation on the basis of attributes such as company overview, recent developments, strategies adopted by the market leaders to ensure growth, sustainability, financial overview and recent developments.
Sportswear market is worn during workouts or any physical exercise to provide the wearer comfort and style. Sportswear is also available in various fashionable designs. The crossover between fashion and exercise in current scenario has mobilized the demand for sports apparel among women also. The sportswear industry comprises various enterprises that are primarily engaged in the manufacturing and retailing of new sports apparel and accessories such as running and training apparel, golf wear, lifestyle apparel, soccer uniforms, baseball and softball apparel, as well as the clothing worn for participating in many other sports.
The growth in sportswear market is due to increasing awareness towards health, more participation of woman in sports and increased participation of youth in sports. Use of sportswear apparel as fashion accessory is expected to drive the sales of sportswear market in the forecasted period 2015-2019. The global sportswear market has been showing significant growth potential since past several years. The global sportswear market has been showing extraordinary performance in the US market was largely due to participation of youth in sports. China sportswear industry has experienced an upward trend in its revenue from fiscal 2009 to 2014. Stronger demand for sportswear among ordinary population in China help to drive the sales of new products, which will have a positive impact on revenue and margin growth.
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The major factors driving the growth of sportswear market is globally rising middle class income, raising levels fitness per capita, automation in sportswear industry, decrease in the prices of raw material etc.
Sportswear industry has to face lot of challenges due to dynamic market trends. One of the biggest challenge before sportswear industry is the low bargaining power of buyers. Sportswear industry is an expensive industry and the products related to it have high prices. Ageing population is another big challenge faced by sportswear industry. The populations of developed countries like the US, Japan and China are ageing.
Country Coverage: North America and China
Company Coverage of Sportswear Market: Nike, Adidas Group and VF Corporation
Table of Contents
1. Executive Summary
2. Sportswear Market: An Overview
2.1 Segment of Sportswear Industry:
2.1.1 Athletic Footwear Segment
2.1.1 Athletic Apparel/Activewear Segment
Types of Sports Apparel
Top Purchase Drivers for Sportswear
Performance Features in Sportswear
3. Global Sportswear Market: An Analysis
3.1 Global Sportswear Market by Value: Actual & Forecast
3.1.1 Global Sportswear Apparel Market by Value: Actual & Forecast
3.1.2 Global Sports Footwear Market by Value: Actual & Forecast
3.1.3 Annual per Capita Spending on Sportswear
3.2 Global Sportswear Market by Functional Category
3.2.1 Global Lifestyle Sportswear Market by Value: Actual & Forecast
3.2.2 Global Outdoors Sportswear Market by Value: Actual & Forecast
3.2.3 Global Functional Sportswear Market by Value: Actual & Forecast
4. Global Sportswear Market Share: An Analysis
4.1 Global Sportswear Market Share Analysis
4.1.1 Global Sportswear Market Share by Segments
4.1.2 Global Sportswear Market by Key Players
4.1.3 Global Sportswear Market by Regions: Sizing & Growth
4.2 Global Sports Apparel Market Share Analysis
4.2.1 Global Sports Apparel Market Share by Category
4.2.2 Global Sports Apparel Market by Key Players
4.3 Global Sports Footwear Market Share Analysis
4.3.1 Global Sports Footwear Market by Key Players
5. China Sportswear Market: An Analysis
5.1 China Sportswear Market: Sizing & Growth
5.1.1 China Sportswear Market by Value: Actual & Forecast
5.1.2 China Sports Consumption by Segments
5.1.3 China Sportswear Western and Local Brand Differentiation
5.1.5 No of Marathons in China
5.2 China Domestic Sportswear Market: Sizing and Growth
5.2.1 China Domestic Sportswear Market by Store Count
5.2.2 China Domestic Sportswear Brands Store Count Per Capita
5.2.3 China Domestic Sportswear Channel Inventory
5.2.4 China Domestic Ecommerce Sportswear Market by Sales Percentage
5.3 China Sportswear Market Share Analysis
5.3.1 China Sportswear Market Share in Global Sportswear Market
5.3.2 China Market Share by Key Players
5.3.3 China Sportswear Market Share by Top Brands
5.3.4 China Sportswear Market Share of Kids Sub-Brands
6. North America Sportswear Market: An Analysis
6.1 North America Sportswear Market Share Analysis
6.1.1 North America Sportswear Market Share by Top Brands
6.1.2 North America Sports Apparel Retail Market by Players
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