Created in january 2017, we are a young and ambitious startup shooting for the stars. Paradigm Shirt is a 100% ethical, responsible and ecological clothing brand on a mission to change the second most polluting industry. The brand official launch will take place September 5th on Indiegogo, with our international crowdfunding campaign.
WHY? After so many environmental catastrophes, we got tired of our consumption system. It is costly for the people, for the earth, and it always benefits the same group of very rich people. While we started thinking about how to change this way of life, the idea of creating t-shirts came to us. It is a very democratic and unisex piece of clothing unlike suits. We wanted to create more than just plain white t-shirts. They had to display amazing and powerful designs that make you think about life. They also had to be “beautifully” and ethically made using innovative and sustainable production technologies. We started thinking we could change the world one shirt at a time, and it was already a really good start.
How we do it?
- Everything is produced in Japan (low carbon footprint and ethical working conditions): from raw materials to the finished product
- Using polyester made from recycled plastic bottles
- Waterless dyeing thanks to the innovating technology Airdye
- 100% Vegan
- Certified OEKO-Tex, without BPA nor PVC
- 10% donated to non-profits
- 5% redistributed to the t-shirt’s designer
We are organizing a global Indiegogo crowdfunding campaign on September 5th.
Our 9 designs will be available as rewards.
The funds raised will allow us to launch the production of the t-shirts, and grow the brand with new products.
About Paradigm Shirt:
Paradigm Shirt is a 100% ethical, responsible and ecological clothing brand offering the most sustainably produced garments. We chose clean cutting edge processes and materials, saving tons of water, and energy, while avoiding pollution. Each design is made in collaboration with an association to whom we donate 10% of the proceeds.
For more information please visit: www.paradigmshirt.com