Worldwide: With more than 7 Billion mobile network subscriptions worldwide, the mobile communications sector is rapidly gaining traction from a diverse range of vertical sectors. Healthcare is no exception to this trend.
As healthcare service providers seek to maximize their patient outreach while minimizing costs, many view mobile healthcare (or mHealth) as the solution to improve healthcare costefficiency. mHealth refers to the usage of mobile communications technology and devices to enhance access to healthcare information, improve distribution of routine and emergency health services, and provide diagnostic services.
Mobile operators also view mHealth as a lucrative opportunity for the monetization of their mobile connectivity services as a growing proportion of their subscribers adopt healthcare centric wearables. Given that most operators have established themselves as reputable consumer brands, they are also eyeing at opportunities to offer services beyond simple connectivity. Many operators already offer branded or co-branded end-to-end mHealth solutions to their customer bases.
In addition, mHealth offers a multitude to opportunities to the pharmaceutical industry ranging from enhanced R&D activities and medication adherence to securing the supply chain and combating counterfeit drugs.
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What’s mHealth?
mHealth (mobile health) is a general term for the use of mobile phones and other wireless technology in medical care.
The most common application of mHealth is the use of mobile phones and communication devices to educate consumers about preventive health care services. However, mHealth is also used for disease surveillance, treatment support, epidemic outbreak tracking and chronic disease management.
mHealth Apps
mHealth apps (comprising healthcare apps for patients and medical apps for healthcare professionals) accounted for a share of 18.8% of the mHealth solutions market in 2014. The healthcare apps market is segmented into chronic care management apps, general health and fitness apps, women’s health apps, personal health record (PHR), medication management, and others. The general healthcare and fitness apps segment (comprising fitness and nutrition apps, health tracking tools, and weight-loss apps) dominated the healthcare apps market with the largest share of 33.7% in 2014. The chronic care management apps segments, consisting of mental health and behavioral disorders management apps, diabetes management apps, blood pressure & ECG management apps, cancer management apps, and others, is expected to be the fastest-growing segment during the forecast period.
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How much growth can we expect in mHealth Market?
Driven by the thriving ecosystem, Research estimates that the mHealth market will account for over $23 Billion in 2017 alone. Despite barriers relating to regulation, patient acceptance and privacy concerns,Research estimates further growth at a CAGR of more than 35% over the next three years.
What will market research report provide?
The mHealth (Mobile Healthcare) Ecosystem: 2017 2030 Opportunities, Challenges, Strategies & Forecasts report presents an indepth assessment of the global mHealth market. In addition to covering key market drivers, challenges, future roadmap, value chain analysis, deployment case studies, service/product strategies and strategic recommendations, the report also presents comprehensive forecasts for the mHealth market from 2017 till 2030. The forecasts and historical revenue figures are individually segmented for 5 individual submarkets, 29 use case categories, 5 ecosystem player categories, 6 geographical regions and 34 countries.
What Segmentation is covered in report?
Forecast Segmentation
Market forecasts and historical revenue figures are provided for each of the following 5 submarkets and their 23 use case categories:
Pharmaceutical Applications
– Safety Data Collection
– Consumer Education
– Medical Education
– PostMarket Monitoring
– Drug Authentication
– Social Media
– Patient Compliance & Retention: Clinical Trials
Information & Healthcare Management
– Electronic Health/Medical Records & Tracking Tools
– Diagnostic Tools & Medical Reference
– Continuing Medical Education
– Awareness Through Alerts
– Logistical & Payment Support
Healthcare & Fitness
– Medical Compliance
– Fitness & Nutrition Apps
– Clinical Decision Support Systems
– Prescribable Mobile Apps
Remote Consultation/Diagnostic Services
– Mobile Video Consultations, Collaboration & Surgery
– Non-Video Consultations & Collaboration
– Remote Collaboration in Emergency Situations
IoT, Wearable Technology, Sensor & Monitoring Applications
– Health and Wellness Monitoring
– Disease Surveillance/Remote Monitoring
– Diagnostic Tools
– Technical Logistics
– Revenue is also split by ecosystem player:
Ecosystem Player Segmentation
– Mobile Operators & Connectivity Providers
– Mobile & mHealth Device OEMs
– Content & Application Providers
– Healthcare Service Providers
– Pharmaceutical Industry
– The following regional and country markets are also covered:
Regional Markets
– Asia Pacific
– Eastern Europe
– Latin & Central America
– Middle East & Africa
– North America
– Western Europe
What are key findings of report?
The report has the following key findings:
– Driven by the thriving ecosystem, Research estimates that the mHealth market will account for over $23 Billion in 2017 alone. Despite barriers relating to regulation, patient acceptance and privacy concerns, Research estimates further growth at a CAGR of more than 35% over the next three years.
– While the use of mHealth devices and apps is already widespread in clinical trials, pharmaceutical giants are now setting their sights on connected drug delivery platforms that will automatically detect and log patients medication use to improve adherence.
– Research estimates that mHealth centric wearable devices will account for over 60 Million unit shipments by the end of 2017. In order to gain valuable insights from the data generated by these devices, healthcare service providers and other stakeholders are increasingly investing in Big Data and analytics technology.
– mHealth has the potential to dramatically reduce the costs of healthcare operations, while improving the quality of healthcare. Research estimates that by the end of 2017, mHealth could represent up to $370 Billion in annual healthcare cost savings worldwide.
What are companies profiled in report?
3L Labs, Aerotel Medical Systems, AstraZeneca, Biosensics, BioTelemetry Technology, Cityzen Sciences, Cyberdyne, Epion Health, GE Healthcare, Garmin, GSK, InvenSense, Medtronic, MedM, Xiaomi, Zoll Medical Corporation and many more.
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