The 3rd platform is built on a foundation of cloud, mobile, social, and Big Data technologies. The overall market of 3rd platform is expected to grow, largely driven by the increased adoption of cloud services across the globe. As Industry is moving towards innovation and enterprises are looking to gain competitive edge, 3rd platform spending across the globe expected to capture major share in the overall ICT spending. The factors which are actively driving the adoption of 3rd platform are cost, ease of access, self-provisioning and sales channels. Some of the key vendors in this market are IBM, LinkedIn, Facebook and Salesforce.com. The report provides unique insights into and in-depth analysis of global 3rd platform market, drivers and restraints as well as growth opportunities. It also contains analysis and forecasted revenues, competitive landscape, company profiles and industry trends.
The 3rd platform market is huge and integration of these new technologies is creating new markets every day. Vendors are trying to keep up with the market by introducing new products, services and solutions and big vendors are aggressively acquiring small companies to reduce time to market, strengthen current offerings and capitalise new markets.
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Enterprises are transforming their business on the 3rd platform technologies, as the consumerization, rise in BYOD adoption and managing mobile employees has left them with no other option than to change. Start-ups and midscale enterprises are trying to capitalise the market as they can leverage scalability, reduce cost of ownership, and accessing to new edge services and solution on these platforms which gives them the flexibility to focus on main business rather than be worried by operational issues and thus complete with the established players in the market.
No industry is left out from 3rd platform wave, from retail to even sports industry they use the 3rd platform technologies to improve their efficiency, take better informed decisions, streamline all operation and compete better by providing better offering to customers. 3rd platform technologies is changing the rules of the game and enterprises who have not adopted these technologies need to rethink their strategy, as the market won’t give them a second chance, and soon they may get outdated.
Report Scope
- The report covers brief about adoption and usage of third platform technologies cloud, big data,mobile and social individually and as a whole. Markets are analyzed by technologies, services,usage of technologies across industry vertical, and market potential of third platform in variousregions
- The report also covers drivers, restraints and opportunities affecting the market growth over the nextforecasted years (2015–2020)
- It also contains analysis forecasted revenues, competitive landscape, vendor profiles, globalgernalist, companies to watch for, and business strategies & views.
- The report does not include solutions market as the solutions provided by vendors cater to one ormore technologies of the third platform market. The report also excludes the hardware part of the infrastructure.
Table Of Contents – Major Key Points
1 Industry Trends
2 Report Outline
2.1 Report Scope
2.2 Report Summary
2.3 Research Methodology
2.4 Report Assumptions
3 Market Snapshot
3.1 2nd Platform v/s 3rd Platform
3.2 Market at a Glance
3.3 Related Markets
3.3.1 Data Center Market
3.3.2 Internet of Things Market
3.3.3 Social Media Analytics Market
3.3.4 Enterprise Mobility Application
4 Market Characteristics
4.1 Evolution of Market
4.2 Ecosystem
4.3 Market Segmentations
4.3.1 Technologies
4.3.2 Verticals
4.3.3 Services
4.3.4 Regions
4.4 Market Dynamics
4.4.1 Drivers
4.4.1.1 Increase in Adoption of BYOD
4.4.1.2 Cost Effectiveness & Scalability of Operation
4.4.1.3 Mission Critical Decisions Taken on the go
4.4.1.4 Increase in Mobile Employees
4.4.1.5 Data Centers Showing the Way
4.4.2 Restraints
4.4.2.1 Security/Privacy Issues
4.4.2.2 Data Residency and Compliance Requirements
4.4.2.3 Resistance to Change by Business Organizations
4.4.2.4 Issues of Integration with Legacy Systems
4.4.3 Opportunities
4.4.3.1 New Revenue Pockets Through Cross-platforms
4.4.3.2 Streamlining Operational Activities
4.4.4 DRO – Impact Analysis
4.5 Porter 5 (Five) Forces
5 Trends, Roadmap & Projects
5.1 Market Trends & Impact
5.2 Technology Roadmap
6 Technologies: Market Size & Analysis
6.1 Overview
6.2 Cloud
6.2.1 Market Size & Analysis
6.3 Big Data
6.3.1 Market Size & Analysis
6.4 Social
6.4.1 Market Size & Analysis
6.5 Mobile
6.5.1 Market Size & Analysis
6.6 Vendor Profiles
6.6.1 Adobe Systems Incorporated
6.6.1.1 Overview
6.6.1.2 Financial Health
6.6.1.3 Business Units
6.6.1.3.1 Overall
6.6.1.3.2 Market Specific
6.6.1.4 SWOT Analysis
6.6.1.5 Business Strategy & Views
6.6.2 Citrix Systems Inc
6.6.2.1 Overview
6.6.2.2 Financial Health
6.6.2.3 Business Units
6.6.2.3.1 Overall
6.6.2.3.2 Market Specific
6.6.2.4 SWOT Analysis
6.6.2.5 Business Strategy & Views
6.6.3 Microsoft Corporation
6.6.3.1 Overview
6.6.3.2 Financial Health
6.6.3.3 Business Units
6.6.3.3.1 Overall
6.6.3.3.2 Market Specific
6.6.3.4 SWOT Analysis
6.6.3.5 Business Strategy & Views
6.6.4 Salesforce.com, Inc
6.6.4.1 Overview
6.6.4.2 Financial Health
6.6.4.3 Business Units
6.6.4.3.1 Overall
6.6.4.3.2 Market Specific
6.6.4.4 SWOT Analysis
6.6.4.5 Business Strategy & Views
7 Industry Verticals: Market Size & Analysis
7.1 Overview
7.2 Telecom
7.2.1 Market Size & Analysis
7.3 BFSI
7.3.1 Market Size & Analysis
7.4 Healthcare
7.4.1 Market Size & Analysis
7.5 Transportation
7.5.1 Market Size & Analysis
7.6 Manufacturing
7.6.1 Market Size & Analysis
7.7 Energy & Utilities
7.7.1 Market Size & Analysis
7.8 Retail
7.8.1 Market Size & Analysis
7.9 Others
7.9.1 Market Size & Analysis
8 Services: Market Size & Analysis
8.1 Overview
8.2 IT & Networking Consulting Services
8.2.1 Market Size & Analysis
8.3 System Integration Services
8.3.1 Market Size & Analysis
8.4 Custom Application Development Services
8.4.1 Market Size & Analysis
8.5 Vendor Profiles
Continue…….
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