2 in 1 Laptops Market 2018 Comprehensive Research Study, Development Strategy, Leading Growth Drivers, Sales Revenue, Emerging Technologies, Future Trends and Opportunity Assessment by Forecast 2023

Market Research Future
Market Research Future published a research report on “2 in 1 Laptops Market Research Report- Global Forecast 2023” – Market Analysis, Scope, Stake, Progress, Trends and Forecast to 2023.

Market Scenario

2 in 1 laptops refers to a portable laptop that shares characteristics of both laptop and tablet. It is one of the fastest growing segment in the PC industry. 2 in 1 laptops are touch optimized and also come with a keyboard which can be detached when not needed. With the growth of IT industry, the laptops have become an integral part of corporate industry. Portability is the major factor driving the growth of 2 in 1 laptops market in the corporate industry.

Major factors driving the growth of 2 In 1 Laptops Market is the combination of portability, productivity and flexibility of touch and a keyboard in one device. All these feature make it extremely efficient and are the major factors driving the growth of 2 in 1 laptops market. The PC vendors are expanding into hybrid devices for notebook and tablet users in order to drive the hybrid laptops market share.

2 in 1 laptops market has been segmented on the basis of type and end user.  There are various variants of memory sizes available in laptops ranging from 64 GB to 1TB or more than 1TB. It depends upon what the laptop is being used for. While choosing the memory of a laptop, the RAM of the laptop also needs to be taken into consideration so that it can support that much of data being processed. People who do not work much on computer programming will be fine with the 4 GB RAM size while the programmers might want to upgrade to 8 GB.

The global 2 in 1 laptops market is expected to grow at approx. USD 3.4 Billion by 2023, at 20% of CAGR between 2017 and 2023.

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Key Players

The prominent players in 2 in 1 laptops market are – Dell, Inc. (U.S.), Apple Inc. (U.S.),  Microsoft Corporation (U.S.), Samsung Group (South Korea), Sony Corporation (Japan), HP (U.S.), Lenovo Group Ltd. (U.S.), Acer Inc. (Taiwan), AsusTek Computer Inc. (Taiwan), Toshiba Corporation (Japan) and Razer, Inc. (U.S.), among others.

The 2-in-1 laptop market is currently dominated by a few players. Lenovo Group is one of them. Lenovo Group Limited is the world’s leading manufacturer of PCs. The company’s major focus of business is building innovative PCs, laptops, tablets and others. The company operates in three different segments as PC segment, Mobile segment and Enterprise segment. Out of all these segments the PC segment accounts for largest share of 66% of the total revenue. The company operates in different regions as Asia-Pacific, EMEA and the Americas. The Company has operations in more than 60 countries and sells its products in around 160 countries. The company has three subsidiaries named Motorola Mobility, ZUK Mobile and Media

Microsoft Corporation is another leading company in the 2-in-1 laptop market. The company designs and sells hardware including personal computers (PCs), tablets, gaming and entertainment consoles, phones, other intelligent devices, and related accessories. The company operates globally and has offices in more than 190 countries. The company operates its business through three business segments: More Personal Computing, Productivity and Business Processes, and Intelligent Cloud.

Dell Technologies is a computer systems company that offers notebook computers, desktop computer systems and enterprise systems. The company has several subsidiaries namely Alienware, EqualLogic, Mozy, Dell A.S., and others. The company also offers cyber security products & solutions that focus on network security, data security, mobile security, email security and other security services. The company operates in two segments, namely product segment and service segment.

AsusTek Computer design and manufactures computers, communication products, and consumer electronic solutions. The company operates its business in geographical segments: Taiwan, China, Singapore, U.S., Europe, and others. The company products and services include laptops, PCs, broadband products, graphic cards, 3-D graphic display cards, liquid display monitors, mobile devices, pocket PCs, server systems, and computer accessories.


2 in 1 laptops market can be segmented on the basis of following:

By Type

  • 2 in 1 Convertible
  • 2 in 1 Detachable

By End User

  • Corporate Consumers
  • Individual Consumers

Regional Analysis:

The regional analysis of 2 in 1 laptops market is being studied for regions such as Asia Pacific, North America, Europe and Rest of the World. It has been observed that North America is estimated to account for the largest share of the market, whereas Asia-Pacific is projected to grow at the fastest rate during the forecast period. The major growth in 2 in 1 laptops market in North America is attributed to technical advancements and increasing use of internet, mobiles and tablets in that region.

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Intended Audience

  • Technology investors
  • Integrated device manufacturers (IDMs)
  • Original equipment manufacturers (OEMs)
  • Research/Consultancy firms
  • Cloud solution provider
  • System Integrators
  • External Service Providers (ESPs)
  • Consumers

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